Although love requires much more than a simple physical attraction, the way a person looks is often the first thing that draws us to them. When you are looking to meet someone, and you know nothing about them as a person, you are going solely off of how they look to you. If someone is physically unattractive in your eyes, there is very little chance that you will want to pursue something intimate with them, and thus the road to love is cut short.
The Kama Sutra acknowledges this and spends a lot of time discussing how to make yourself more physically desirable so that you can ultimately find love. We are in no way suggesting that your appearance is the only thing about you that matters, but we are saying that you should pamper and care for yourself in order to be the best version of yourself that you can be. From good hygiene practices to wearing your favorite sexy dress, making yourself look good will also make you feel good, and that creates an energy that will draw someone to you.